Huawei Unveils Latest 'Honor 7' Smartphone
By Suriani Razali
KUALA LUMPUR, Sept 21 (Bernama) -- Huawei, a leading global information and communications technology (ICT) solutions provider today unveiled its latest affordable 'honor 7' smartphone.
Priced at RM1,399 (inclusive of GST), the honor 7 has a 20-megapixel rear camera, and 8-megapixel front-facing camera with a wide-angle lens for taking group selfies.
Huawei is one of the few providers  to use Sapphire crystal, which is scratch resistant, for the rear camera. The honor 7 will be available in two colors, Mystery Gray and Fantasy Silver.
The fully metallic flagship device is equipped with a host of innovative smart functions, and all its multimedia capabilities can be unlocked by using smart buttons and a gesture-enabled fingerprint reader. 
Among others, the honor 7's fully metallic body is air-brushed with a ceramic coating, while the device's ergonomic 5.2 inch encasing and carefully positioned buttons and sensors allow for ergonomic single-handed operation.
Speaking at the launch, Huawei Malaysia Director of E-Commerce, Consumer Business Group, Allen An said: “Developed to make operating it as simple as possible, the  honor 7’s solid performance will be a true reflection of user’s identity.
Its multi-functionality enables digital natives - especially young working adults - to outperform their peers no matter if it is at work or leisure. Its smart and multimedia capabilities will also inspire action and creativity that will surprise everybody in their circles.”
 “The device’s precise dimensions and metallic finish offer an optimal form-factor and premium feel, making it a highly reliable smartphone. All of these will allow digital natives to keep their competitive edge in today’s fast paced society,” An added.
Powered by the HiSilicon octa-core Kirin 935 processor with its A53 and punchy 3GB RAM and 16GB ROM offering, the honor 7 has the muscle to offer consistently smooth performance. Its L-shaped circuit board meanwhile eliminates the possibility of overheating. 

Huawei’s Signal+ technology and a smart dual-antenna design allows for the networks with stronger signals to be found at 80-times the average speed of similar devices. 

Coupled with a long-lasting 3,100mAh battery, which offers exceptional standby and use times as well as reverse and quick-charging capabilities, the honor 7 is the ideal companion for the always-on and -active. 

The device features more voice capabilities, such as the ability to be woken up with a designated command, like “Dear honor”. Follow that up with a “where are you” and the device will call the user to find out its location. 

As part of the device launch, Huawei is putting up its flagship on sale with special promotion for VMALL.my. 
New registration for the web portal will receive a free 32GB micro SD card, for the first 1,000 customers, a RM50 voucher that can be used on VMALL.my, and six months warranty that offer one-to-one replacement or screen damage. This is part of the #MYCYBERSALE campaign that will also be kicking off on Sept 28.
-- BERNAMA